3 Business Promotional Items to Wow During the Holidays


“Wow, another generic ballpoint logo pen! Cool!” – Said Nobody.

Let’s face it, with the upcoming holidays, you may feel an obligation to distribute business promotional items to your existing and prospective clients. And with good reason. They’re a nice gesture on a personal level, and they embody a tremendous branding opportunity for your business, as well.

But just because it’s ‘from the heart’ doesn’t mean you’ll be forgiven if the item itself sucks.

It’s only October, so you have some time to come up with a genuinely good idea; a creative, fun way to showcase your business. And as your go-to advertising products team, we’ve got a simple plea for you this year – don’t screw it up. Get in touch with us so that you can have an item to be proud of. Consider these options:

The color changing coffee mug. In an office setting, coffee cups are as readily used as computers, pens and pads; a virtually essential office staple. So why not have some fun with it? The odds of someone using your standard logo-stamped coffee mug might be so-so, but the chances of them using a color changing mug like the one pictured here are probably much better. As the image implies, the mug actually responds to the change in temperature of the liquid inside of it. It starts black, and as the heat of your coffee fills the mug, it turns to white – the opposite occurs with the image or letters on the mug, revealing your logo in a reverse color. A useful, creative conversation piece that’s useable, too. What’s not to like?

The egg desk speaker for your MP3 player or smart phone. In an office setting, you usually have two options when it comes to listening to your music, and neither are typically ideal – big, bulky computer speakers or headphones that create the impression you’re tuned out from your work. The solution? The egg speaker! Shaped just like an egg, with an easy on-off switch in back and USB connectivity, it’s a space saver that emanates a work-appropriate level of high quality sound. And it looks cool, too!

A freakin’ awesome t-shirt. Or calendar. Or ballpoint pen. In the big scheme of things, these three options are the more ‘traditional’ options, but by no means are they playing second fiddle. If you want to go the route of a t-shirt, then create something wearable – in terms of fabric and quality – and memorable, in terms of style and creativity. Have fun with it! Something like this. Isn’t that fun? People will tell you all the time that t-shirts are like a ‘walking billboard,’ but that billboard will only do its job if it’s cool enough to stay out of the thrift store donation bag.

Calendars? If you want yours to stick around, find a way to make an impression. How about 12 months of ways your business can help a customer with a different problem? How about a comical theme that breaks away from the norm? You have options!

And that ballpoint pen we poked fun at? It’s not a bad idea on its face; it’s just the execution that is off sometimes. The standard pen with a standard logo – it’s a ho-hum delivery on a sometimes tired advertising product. But it doesn’t have to be. Now, pens come with your selection of a colored grip, full-color logos, and even your own selection regarding the color of the plastic of the pen itself. Feel like really getting wild? You can spice things up with custom-selected pen caps, accessories, and much more.

When it’s time to place your order for holiday promotional items this year, do it right. Call your friends at SOBO Concepts at 1-888-752-0432 or email us at info@soboconcepts.com. In the meantime, check us out on Facebook, too!

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