SOBO Concepts Blog, Case Studies & SWAG Inspiration
The SWAG That Makes NFC Marketing Work
Every marketer has heard the pitch by now. “One tap, no app, instant connection!”. NFC marketing sounds like it should be complicated, but the technology is about as simple as Continued……
Posted on:
01
May
Custom Members Only Jackets are the Nostalgic Edge Your Brand Needs
There’s a very specific feeling associated with the clack of a throat latch snapping shut and the sight of those iconic shoulder epaulettes. If you grew up in the 80s, Continued……
Posted on:
30
Apr
JBL Custom Speakers with Full-Color Branding: The Complete Guide
If your company has been handing out logo’d drinkware and packable totes for the past five years, you already know that great intentions can lead to forgettable execution. JBL Continued……
Posted on:
29
Apr
Why Custom Award Stackers Just Mean More
Most awards end up on a shelf and stay there. Same plaque, same year, collecting dust next to the office succulent. Here at SOBO we know that decoration quickly loses Continued……
Posted on:
28
Apr
Custom Trading Cards for Brands: The Creative Alternative to Generic SWAG
The custom trading cards market has exploded beyond baseball and Pokemon into sophisticated brand marketing, with smart companies replacing forgettable giveaways with collectible assets that people actually keep and share. Continued……
Posted on:
27
Apr
Conference Giveaway Ideas Worth the Budget
Every conference has them. The table near the exit stacked with lanyards nobody wanted, the branded stress ball that made it three blocks before hitting a trash can, or the Continued……
Posted on:
21
Apr
Conference SWAG Ideas That Actually Get Remembered
There’s no shortage of guides telling you to order branded drinkware and tote bags for your next conference, which are fine choices. The only problem is that they’re also exactly Continued……
Posted on:
21
Apr
Event SWAG Bags: How to Build One People Actually Want to Carry
Most event SWAG bags follow the same formula. Grab a tote, fill it with whatever vendors donated, zip-tie the handles, call it done. As you could guess, this results in Continued……
Posted on:
21
Apr
Trade Show Giveaways That Drive Traffic and Generate Leads
Here’s a truth every seasoned exhibitor knows: the quality of your trade show giveaways determines how long someone stands at your booth. The kind people grab without making eye contact? Continued……
Posted on:
21
Apr
Future-Proof Your Brand: Why Branded Delivery Robots are the Ultimate Attention Magnets
There’s a law of diminishing returns when it comes to getting noticed in a crowded room. You can have the brightest banner, the loudest music, or the most expensive booth, Continued……
Posted on:
17
Apr
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