Using Festival Favorites to Help Your Brand Stand Out at Summer Concerts

By Dean Schwartz (SWAG Master): The summer season is synonymous with festivals and events, where the air is filled with music, art, and vibrant crowds. As a brand looking to make an impact, choosing the right promotional products for these occasions is crucial. Tailoring your swag to the summer vibe means opting for items that are both useful and fun, and that’s where our SWAG Experts shine. We’ll help you find items that don’t only serve a practical purpose but also act as mobile billboards, spreading your brand message far and wide as festival-goers enjoy the festivities.

Customizing products that resonate with the target audience ensures your promotional materials aren’t just picked up, but cherished and used long after the event ends. For instance, interactive SWAG are a powerhouse at engaging festival attendees. These are the products that invite participation or provide a unique experience. Think light-up wristbands at a concert, interactive badges with social media integration, or even branded games that can be enjoyed on-site. Such items create a buzz around your booth, enticing people to stop by and engage with your brand.

Choosing the right partner to create your festival promotional products can make all the difference. SOBO Concepts stands out with its dedication to crafting unique, high-quality branded merchandise that captures the essence of your brand and resonates with your audience. With a creative approach and attention to detail, SOBO ensures that your swag is not just another giveaway but a powerful tool for brand enhancement.

meSNAPS 3D Soft Rubeez

We have the only “Snap & Lock” technology that started a revolution. meSNAPS™ save your clothing and gear from being ripped and torn by traditional pins. Now you can express yourself without fear of ruining your favorite clothing and accessories. Easy to use, they won’t fall off like magnetic charms and become lost, they stay in place and can easily be repositioned or moved from item to item over time.  

Sound Activated Green Pad Printed LED Stretchy Bangle Bracelet

Our Green Sound Activated LED and Light Up Stretchy Bangle Bracelet is fun for dancing at clubs and concerts and as a party favor for St. Patrick’s Day and celebrations. A great fund raiser idea for your Awareness events, too. The LED’s “bounce” and flash to the beat of the music! Each silicone bracelet features high powered green LEDs secured in a stretchy silicone band that fits most wrists. 2 x CR1625 batteries are included and installed.

Mini USB Cellphone Fan

This 3 1/2″ x 1 8/10″ x 1 1/2″ fan has thermoplastic blades that are soft to the touch but provide a powerful cooling breeze. It plugs right into your cellphone with a 2-in-1 jack with both a Micro USB and Lightning port, as well as a Type-C connector to fit almost any sort of device. Works with most newer Apple®, Samsung™ and Android smart phone devices.  

The Illuminator Mobile LED Ring Light

Always take the perfect selfie with this rechargeable, compact selfie light. The LED ring emits a soft glow of pure white light to evenly brighten your face for selfies, live video, youtube content and much more! Conveniently clip the light to your phone for snug secure use. Features: Three power modes, snug, secure fit on many mobile sizes, USB rechargeable, cable included.

Clear Fanny Pack

Made of clear PVC material, transparent design be easy for security checkpoint. Adjustable belt strap and quick release buckle to keep your wearing comfortable. Fashion look with waterproof material is ideal for every situation. 48-hour rush service applies to orders of 250 white and black items or fewer and to production time only. Good choice to print LOGO for advertising. 

Mini Spray Mister

This mini spray mister features a pressurized hand pump that does not require the use of batteries. To use, pull and push the bottom a few times and press the button for a cooling mist. It includes a matching wrist strap for on the go use. 

17 oz. Co-Poly Bottle with Cooling Towel

Bottle is impact and shatter resistant, BPA free, and meets FDA requirements. Bottle is hand wash only, Flip straw lid, Wide mouth opening Silicone band color matches color of cooling towel, Cooling towel inside base, made of soft Polyester material, Wet towel thoroughly with cold water. Wring out a little of the excess water. Shake towel to activate cooling effect. Wrap towel around your neck or place on top of your head to experience the cooling effect.

Waterproof Retro Film Camera

This reusable film camera is ip68 waterproof. with a waterproof case, you can take photos underwater, you can take a mini-camera snorkeling, white water rafting, swimming, waterfalls, dolphin tours, lakes or beaches, do not worry about the water. a unique gift for children and friends. this is a children\’s photography journey of enlightenment, the process is valuable, full of fun, can bring them good resonance and memories. imprint: full color, entire front face of the camera.

MagSafe 5,000 mAh Powerbank

Experience the ease and convenience of magnetic charging! This 5,000 mAh power bank uses MagSafe technology to effortlessly snap to the back of your iPhone 12 or 13 while charging! Android and older iPhone users can use the included magnetic ring to quickly turn their phone MagSafe compatible. 

Reversible Bucket Hat Full Color – RPET Recycled Material

Step up your style and be ready for any adventure in this trendy bucket hat. Made from breathable recycle material, hats provide you with comfort and durability so you can enjoy a wild safari or keep your head and eyes safe from the sun at the lake. Hats can include an adjustable string with toggle for a secure fit while hiking, canoeing or playing in a sand volleyball game. MOQ per size is 30pcs, additional chin string can be added for $0.20/unit

Click here for full Festival Favorites presentation 

The above products are just a taste – we can design a presentation specifically for your brand if needed. Our team will work to understand your marketing goals and festival demographics, ensuring that the final products are not only visually appealing but also aligned with your brand’s message and values. Partnering with SOBO Concepts means investing in promotional products that are designed to be memorable, impactful, and treasured by recipients, solidifying your brand’s presence at summer festivals and beyond.