What in the World is Engamement? | Custom Card Games

By Dean Schwartz (SWAG Master): No, my autocorrect isn’t broken. To ‘engame’ is a real, albeit potentially new-to-you word that combines gaming tactics with engagement tactics, bringing the perfect custom promotional product that combines the best of both SWAG worlds into one.

This one world, of course, is in the form of a card game, but it’s not an ordinary card game. Christopher Burtt, a Columbia MBA with 15 years experience as a product manager who moonlighted as a gaming guru and card strategist, came up with this gaming idea for brands, but with a twist.

The twist involved understanding a brand’s unique value proposition, then creating a one-of-a-kind game to demonstrate it. For example, your game might involve a strategic approach that requires participants to generate revenue for the business. In order to succeed at the game, players will learn how your company’s solutions or products can actually help them grow revenue.

Plus, there’s some fun along the way, with wild, artistic graphics, steal cards, disaster cards and more. Heck, it’s a fun game, after all.

SOBO will walk you through the process from start to finish, the process goes like this:

1. You complete a brief, giving us more insight about your company
2. Engame & SOBO propose game concept
3. You provide feedback
4. Prototype delivered and you play the game with your colleagues
5. Revisions and final sign-off
6. Order and delivery!

And it can all be done in 6 weeks. It’s affordable, too, even though it’s a fully, thoroughly customized product. Minimum order quantities start at 100 but with quantities of 10,000 or more, pricing is just $7 each, which pales in comparison to what you’d pay in the toy store for a similar card game. And none of those ones will be fully customized to your business like this one will!

Call us today to get engame-d, at 888.752.0432!