Get Outside: Why SWAG for Outdoor Adventure Is a Smart Brand Move

By Dean Schwartz (SWAG Master): When your brand creates SWAG for outdoor adventures, you’re yelling from the marketing mountaintop (pun intended) that you get it. 

Outdoor adventures are memorable! People associate them with fun, challenge, freedom, and connection. When your SWAG helps make a hike easier, keeps someone dry during a downpour, or chills a drink on a hot day, you’re not just giving away gear. You’re creating positive brand associations that last well beyond the moment. 

Unlike basic giveaway pens or forgettable trinkets, well-designed outdoor SWAG tends to stick around. People hold on to gear that’s practical, durable, and tailored to their interests. And when the gear looks good and performs well, that’s long-term exposure with minimal effort.

That’s where SOBO comes in. We work with your team to design custom SWAG that reflects your brand’s personality and purpose. Want to include eco-friendly materials? Bold colors? A nod to your location or industry? Let’s do it. Outdoor-themed SWAG is already appealing, but when it’s made to represent your brand, it becomes unforgettable.

Check out a few of our fav’s and continue reading below, or click the button for a full presentation!

Sycamore Portable Folding Chair

The Sycamore Portable Chair folds down to fit into a compact 14 3/4 x 5 3/4 x 5″ carry bag with handle. Easy to pack and carry, it’s the perfect companion for outdoor activities such as hiking, camping, and backpacking. The aluminum shock-cord pole structure allows for an easy, intuitive setup. It has breathable mesh panels to allow for air flow and a side pocket to hold small items or your water bottle. Solidly built, the Sycamore chair can hold weights up to 300 lbs.

Mosquito Band

These neoprene mosquito repellent wristbands use natural ingredients (citronella, geranium, lavender, peppermint) to ward off insects and bugs. The bracelet includes two repellent tablets which will last 15 days each (extra tablets available for additional charge). Perfect for sports games, outdoor events, hiking, and even summer camps! Comes packed in an individual polybag standard or can pack in tin gift box for additional charge.

BioLite FirePit +

Enjoy the warmth, smell, crackle, and feel of a wood campfire, without any of the smoke. Our latest upgrade to the award-winning BioLite FirePit creates hyper-efficient flames with patented airflow technology and gives you a front-row seat to the magic thanks to the X-Ray mesh body. Lift the fuel rack and toss in charcoal to transform it from a fire pit to a portable hibachi-style grill, complete with included grill grate. Control the size of your flames manually or remotely with the free Blueto.

Coolio 12-Can Backpack Cooler

This backpack cooler keeps up to 12 cans cold and is made from durable 600D material. It features a main compartment with heat-sealed PEVA lining, adjustable padded backpack straps, carry handle, zippered top flap pocket, two zippered side pockets and a mesh front water bottle pocket.

ReNew Rechargeable Dual Lantern Fan

It’s time to shine with the reNew Rechargeable Dual Lantern Fan. Made with durable, high-impact polystyrene, this mini pop-up lantern will withstand the rigors of outdoor adventures. It features a refreshing fan with two settings to keep cool on warm nights. Hang it effortlessly with the convenient hooks, & when not in use, fold them down for easy storage. The lantern is rechargeable & eliminates the need for disposable batteries. Comes with a 500mAh battery & a charging cord.

Click here for our full presentation of SWAG for Outdoor Adventures

Remember: outdoor gear isn’t just for hikers and campers. It resonates with remote workers, weekend warriors, and anyone looking to unplug for a while. By tapping into that desire for adventure, your brand becomes part of the journey. Ready to get started? Click the button below to begin!