Case Study: MasterCard
As an official sponsor of Copa America 2011, MasterCard needed polos and youth t-shirts that highlighted their sponsorship of the event. The challenge was creating a design that contained the Copa America logo (on the back of our design) and also included both the MasterCard and Banco Santander logos.
Their original idea was to place the event logo on the front and the other logos on each sleeve. Based upon the success of one of the designs we sell on Surropa.com, we proposed a different strategy.
According to MasterCard, both the polos we designed for adults as well as the t-shirts for kids, were a huge success.
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