MOQ (Minimum Order Quantity) Dilemma

By Dean Schwartz (SWAG Master): Managing your supply chain can be tough. One big hurdle businesses face when it comes to their supply chain is minimum order quantity or MOQ for short. What exactly is MOQ? MOQ refers to the minimum amount that can be ordered from a supplier. Most suppliers set MOQ on a per product basis. So if you’re ordering a few different products, your minimum quantity can quickly run up to thousands of units. Furthermore, manufacturers often require a commitment to purchase for your first order. If you are a small business, or simply looking to start small with a new product, high MOQ’s can make it difficult to break into the market.

You may have seen suppliers advertising low or even no minimum quantities. These are the obvious choice, right? Not so fast. Yes, there are companies offering low entry points, but they are not necessarily the best choice for your business. Low MOQ products are often manufactured for overseas markets and may not be in compliance with overseas product regulations or labeling requirements. Depending on the product you are purchasing, you may end up with a non-compliant shipment.

Equally important is that many of these low MOQ suppliers cannot provide full customization for their customers. You may find a low MOQ product only to find a limited color selection or inability to accommodate your logo. You run a high-quality business and your products should reflect that, so cheap generic products won’t work.

Thankfully, SOBO Concepts is here to help. We have a lot of clients reach out for full-color apparel or products because they cannot find quality low MOQ products. Through our network, we have found a number of factories that make high-quality fully-customized products for a minimum order of only 50 units. Here are just a few of the great products we can offer with low MOQ’s.

Quality, Custom, Low-MOQ Products from SOBO

Customize this popular style backpack with any pattern or graphic. Each panel piece can be a different color or graphic and we make sure to match graphics across seams. A classic backpack silhouette, this single pocket bag is simple and sturdy. 600 denier polyester construction with adjustable padded straps. One large main compartment with easy zipper access. External zippered pocket with basic pocket organizer.

This colorful pullover hooded sweatshirt can be customized with your colors and logo. Features set in sleeves with front pouch pocket, and self-fabric cuffs and waistband. The 3-piece reinforced hood has a drawcord at the neck. Available in men’s and women’s sizing.

Mix and match the six panels on this structured cap or visor. Keep it simple and stick with a solid color or choose different colors and graphics. Customize your closure type and logo placement.

This colorful polo is available in short or long sleeves. Sizes range from XS-5X in both men’s and ladies fit, and youth size is also available. Choose from 8 fabrications and multiple decoration choices, including embroidery, sublimation, applique, screen printing, sonic weld, laser or debossing.

Ready to tackle the MOQ dilemma? Check out some more of our low MOQ products in our catalog. Or just give SOBO a call 888.752.0432 or email info@soboconcepts.com to get your low MOQ products ordered today.