Case Study: Twisted Tea Beach Commercial

By Bella Radovsky (SWAGOriginator): SOBO Concepts does its best work when we have a creative problem at hand, so we were so excited when Twisted tea came to us to help them create memorable SWAG for their beach commercial! 

The Challenge:

• Sourcing completely custom items with a 4-week turnaround time
• Custom Hawaiian pattern to match the vibe of Twisted Tea and the look of their commercial
• Create items that will catch the viewer’s attention within seconds 

The Solution:

• Custom Swirl Pattern Bodyboard 
• Custom Hawaiian Pattern bucket hat and Hawaiian shirts 
• Remote controller truck cooler 
• Rash guards 
• Sling chair 
• Straw hat 
• Sunglasses 
• Cooler in the shape of a can

The Results:

• A huge success! The commercial was filmed with our eye-popping SWAG and the resulting images speak for themselves:

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